Vida Celular

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As if being at your home all day wasn't enough, Amazon wants to be there for you while you dream. The company has obtained permission from the Federal Communications Commission (FCC), a regulatory body in the United States, to monitor people's sleep using radar.

The documentation released last Friday (09/07) talks about a device built with “radar sensors to enable touchless control of device features and functions.” The idea is to use radar’s ability to capture movement in a three-dimensional space to enable this contactless sleep tracking.

The idea began to be worked on by Amazon in January of this year. The project was named Brahns, in honor of the composer Johannes Brahms, who suffered from sleep apnea and composed, ironically (or appropriately?) the most famous lullaby in the world. And Brahms now seems to be closer to leaving the drawing board and becoming a reality.

Promising market

According to Amazon’s documentation for the upcoming device, the idea of ​​monitoring sleep through radar is, quite simply, to take care of people’s health. “The use of radar sensors in sleep tracking can improve awareness and management of sleep hygiene, which in turn can produce significant health benefits for many Americans,” the text reads.

Amazon has already launched other devices aimed at users' health care. In August of last year, for example, it created the Amazon Halo. In addition to measuring body fat, the smartwatch's features include a feature that promises to accurately detect users' emotional states simply by recognizing their voices.

Devices designed to monitor sleep (but without the use of radar) are also not new to large companies. Apple, for example, bought sleep-tracking startup Beddit in 2017, while Samsung and Xiaomi have invested in similar companies. The market for smart devices aimed at monitoring sleep quality is expected to grow 16% per year, reaching US$43,6 billion by 2026. The study with this estimate was published in November last year by the website Market Watch.

Through which channels you reach those people, classic and out of the box. Business Insider

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