Netflix has announced the creation of two new features to make it easier to recommend content for children on its platform: a biweekly newsletter dedicated to parents of young children and a recommendation system within the app that will list the top 10 most-watched productions during the week. The format is similar to what it already uses in other productions on the network.

According to Netflix, the new recommendation system aims to improve the way children connect with the world, encouraging new discoveries and knowledge from new perspectives. The feature can be an ally for parents of little ones who can no longer stand the same series or film playing over and over on their devices.

These recommendations will be sent to the parents of young users through lists sent to their emails every two weeks. According to Netflix, in addition to the recommendations, parents will receive drawings to print and color, activities inspired by the child account's favorite characters, and news related to the platform's children's universe.

In addition, Netflix is ​​now adopting the TOP 10 Children's List format, a feature similar to what is already done with adult accounts to display the productions most watched by children in the last seven days. The function is a kind of improved “trending”.

Netflix should invest in games

In addition to the children's recommendation feature, Netflix is ​​expected to further expand its operations in world of streaming andm soon. The company plans to invest in games. Not interactive narratives, like the Black Mirror episode Bandersnatch. But actual games, like those on consoles.

For its gaming venture, Netflix has hired Mike Verdu, an executive who has worked at gaming companies such as Electronic Arts (EA) and was involved in Oculus, Facebook's augmented reality headset company. He will serve as vice president of game development at the streaming platform.

Image: Netflix