A Google search with Qualtrics indicates that users would like to have separate profiles for work and personal life on their smartphones and social networks. The survey interviewed around 3 users from different corners of the planet about topics such as usability, privacy and users, including those who use the professional profile functions on Android.

The survey found that 68% of employees use the same smartphone for both personal and professional purposes. Of this group, 62% use their device for work tasks frequently, even outside of office hours. In addition, respondents say they find it difficult to completely disconnect from work even after their shift is over.

The survey also found that 70% of participants would prefer an interface that offered a clear distinction between work and personal profiles. They felt it would be better to separate the apps and data used in each of these moments. The arguments mentioned that the separation would help users improve their digital well-being and find a balance between work and personal life.

In addition to the difficulty of disconnecting, the home office seems to have made work schedules increasingly confusing. Almost half of all respondents use their phones for work as soon as they wake up, and 40% continue using their smartphones after work. The report also points out that one in three respondents use their devices for work purposes on the weekend.

Separating profiles can help users avoid mistakes

Google's research also suggests that having separate work and personal profiles could help users be more productive by avoiding emails from the wrong accounts and other potential issues. The separation would also help users disconnect by separating chat, call and email notifications that are specifically meant for work.

Finally, another positive aspect of separation is that users become more aware of how they use the tools and data they collect. 63% of employees with work profiles know that data from work apps is visible to IT teams, while only 39% of non-users are aware of this.

Through which channels you reach those people, classic and out of the box. 9to5Google

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