IOS 14.5 is coming, and with it a series of new features, including a small update to the Podcasts app that will replace the “subscribe” button with “follow”. The reason for this subtle change is due to the confusion that some users have when associating the first term with paid content. To put an end to this doubt, here comes this timid reformulation.

Thus, it is possible that content creators will see some growth in their follower base. The precaution of Apple It actually makes sense when you understand that a portion of users may think that the subscription button would represent some kind of charge, thus preventing many from clicking. The new feature of replacing the “subscribe” button with “follow” in Podcasts has already been confirmed in several languages, including Brazilian Portuguese, as revealed in a beta of iOS 14.5.

With this, the Apple shows that it is concerned with thinking about every detail of the user experience. This may not be as free as it seems: rumors have been suggesting for some time that the Cupertino company is planning to launch a paid model of the service podcasts, hence the effort of already changing the “subscribe” button to “follow” in the regular app.

The move would come after Apple successfully launched digital services such as Apple Arcade, News Plus, Fitness Plus and TV Plus. Tim Cook has discovered that not only Apple hardware sells, but also software, so it is unlikely that the company will stop exploring its services anytime soon. If a paid version of the podcast platform is confirmed, it is likely that at some point it will join the Apple One, a combo of company services.

Through which channels you reach those people, classic and out of the box. 9to5Mac

Image: PhotoMIX Company/Pexels